In keeping with current web-aesthetics, Google has gone for a simple flat (notibly sans-serif) logo with a simplified typeface.
Did they get it right? I think so!
This is the sixth iteration of branding for the search giant, and heralds the period of change that Google are about to embark upon under the watchful eye of their parent company, Alphabet.
What do you think of the new logo? Would you change it to something better? I'd love to hear your feedback.